2021/03/22

How a Brand can Improve Franchisee Relations with Digital Copy

Whether you are rolling out new stores or going through a reimage campaign, one thing is for sure: there is a lot of information and people involved with the process. That’s not going to change, but what can is your approach and method to the madness. Do any of the following comments sound familiar? Franchisee: […]read more

2019/12/03

Stop trying to make E12 happen. It’s not going to happen

Internet Explorer has been Microsoft’s idle browser for many years. It has been a connection to the world since 1995, allowing all Windows’ users to access the World Wide Web in its full form, since it was Microsoft’s first graphical browser emulator. That’s right: emulator. IE was never a web browser itself. It was merely […]read more

2019/09/10

Accessibility – Are you thinking about everyone?

Web accessibility relies on the importance of making a site usable for everyone. This means that people with some type of disability could use a website, regardless of their competences. The main goal should be to achieve universal and usable sites for everyone. Different types of disabilities must be taken into account: visual, hearing, physical, […]read more

2019/07/23

Are you #DigitalFirst? ????????‍????

It’s been a few years since we started talking about #digitalfirst companies and processes. For example, when deciding to purchase a product through our devices or if  companies are considering digital solutions first rather than traditional ones. I think there has been great advances, but the road it’s still long. What are my reasons to […]read more

2019/07/10

Many times, when we talk about the internet we think in social networks, news portals, online games and online big stores like Amazon, eBay and Mercado Libre… but, do we ever stop and think about what the internet can offer to us as a business? Are we really seeing the whole iceberg or just the […]read more

2018/06/04

To Retail or not to Retail? That is NOT the question

Digital advancements have drastically changed most industries but there is no doubt that Retail has been affected the most. Monster companies such as Amazon have taken the retail game to a different level to the point of causing companies such as Toys-R-Us to go into bankruptcy (mostly due to inaction than action). The entire spectrum […]read more