• 2017/09/26

Responsive Thinking

Thinking about the universe, about the amount of water that exists on our planet or about the number of bytes that are processed daily, is to think about extremely broad topics: If you think about the amount of information we host on the internet and on the many devices that allow us to access this data, […] read more

  • 2017/09/12

eSports: A New Kind of Sport

When you look at today’s youth sitting by their PCs playing shooter games or knocking down virtual towers and blurting out incoherent terms, you could attribute all this to a crazy pastime. Far from that what really lies beneath all this is future athlete, training hard to try and outdo his or her opponents and […] read more

  • 2016/12/20

Spotify: User Experience Beats Up Music Experience

This morning I woke up and much like every morning I put some music on while I had breakfast. I knew exactly what I wanted to listen to, so I opened Spotify and searched for “Gimme Shelter”. To my surprise I got an error message, my subscription payment wasn’t processed so my account was frozen. I […] read more

  • 2016/12/02

Heuristics in the Real World

To put an idea into place when it comes to a designing project, we must first take some important steps.  The choices we make to communicate effectively are not taken at random. Understanding heuristics helps us make better decisions in terms of the topics at hand. These are the three steps that must be followed […] read more

  • 2016/11/23

Hype: the root cause of dissapointment

For different reasons I waited anxiously for the new iPhone 7.  While doing so I noticed how I seemed to get more anxious by the minute.  After reading a few reviews I realized that I wasn’t excited to use the new iPhone, I wasjust excited  to have it.  My expectations were so high that I […] read more

  • 2016/11/03

Usability Heuristics

One of the ways to evaluate the usability of a site is to evaluate a given flow, interface or platform exploring their given functions and any errors they may have. This process is refered to as Usability Heuristics. Jakob Nielsen, has come up with  10 rules to consider when designing an interface to make user the user has a […] read more