Forever Flawless - ConsultR

What we did:

  • E-commerce Store
  • Social Media
  • UX/UI


Forever Flawless, a global skincare luxury brand based in the US, reached ConsultR to improve their online shopping experience for both mobile and desktop. By working on User Experience and User Interface we were able to fulfill customers’ needs, pushing big into customer loyalty and engagement whilst establishing a meaningful user experience conducive to business success.


Look and Feel

One of our main challenges was spacing and layout. On the previous site, images were everywhere, leaving no breathing room for the eyes. By using spaces effectively, we increased readability, drawing customers to the most relevant parts of the screen.

• Conversion-Driven
• Minimal & Stylish

Checkout Optimization.

To make the checkout experience more fluid, we allowed shoppers to checkout as guests, removing forced account creation. All billing fill-outs were organized to map the customer’s journey, and autofill was implemented to avoid losing time.

• Clear & Transparent
• Easy & Organized

Responsive User Experience

Our mission is to redefine digital experiences through responsive design. We believe every interaction should be seamless, intuitive, and accessible, regardless of the device.

Key principles:

→ Adaptability.

→ Performance.

→ Accessibility.

Minimal Product Cards

We created Products cards with a minimal UI to enhance product visibility and focus on conversion.

→ Minimal UI

→ Big size CTA

→ Clear Pricing Tags