Whatsapp: A new feature or a new app? Has Facebook decided to move in a different direction with Whatsapp and make the app more social? A new feature in beta testing raises the question. Facebook testing stories feature in Whatsapp Whatsapp has started to test a feature similar to Instagram’s stories (and Snapchat’s moments) on it’s beta […] read more
I really believe life choose a mission for all of us to accomplish … no, no, wait, I’m not talking about saving whales, or eradicating world hunger… sadly not… I’m just talking about small (or even ’stupid’) things. What I mean is the mission to be the class clown, the most unpunctual person in the […] read more
No hablamos Español, We feel Spanglish. A digital perspective on how to target Hispanic Millennials.
Long gone are the times where Hispanics are mostly blue-collar immigrants that live “off-the grid” and have a passive participation in our US economy. We now have second and even third generation Hispanics that are taking the digital market by storm. Not only they participate actively in the online shopping experience, but have also become […] read more
This week something amazing happened at work. Actually something horrible happened but it precipitated a chain of events that made me think of 80’s TV, how far technology has come and how we do in fact live in a world where life imitates art. One of the programmers at ConsultR lost his cellphone this week. […] read more
In 2016 we use cellphones to help us with every aspect of our lives but can we really live without them? In the event that we break or lose our favorite device we may experience a sense of doom or emptiness. All that remains is an original cardboard box full of promises with an […] read more
We live in a world where trends don’t just offer great opportunities for new business ideas – they can also dictate the direction of existing businesses. These opportunities naturally make people say, “Let’s build an app!” or “I have a great app idea.” But after years of working with startups, I came to the conclusion […] read more